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Photographer in a cap captures a night cityscape with a camera on a tripod. Blurry warm city lights illuminate the dark blue sky.

Photographer in a cap captures a night cityscape with a camera on a tripod. Blurry warm city lights illuminate the dark blue sky.

From Dark to Light: Why Seasonal Energy Matters in Brand Storytelling

Novus

2 days ago2 min read

Camera on a tripod focusing on blurred people and string lights in a festive outdoor setting. Warm and inviting atmosphere.

Camera on a tripod focusing on blurred people and string lights in a festive outdoor setting. Warm and inviting atmosphere.

Why Spring Is the Smartest Season to Invest in Video Production

Novus

4 days ago2 min read

Close-up of a computer screen showing a video editing timeline with colorful tracks and visible text, set in a dark environment.

Close-up of a computer screen showing a video editing timeline with colorful tracks and visible text, set in a dark environment.

How to Use Video on Your Website Without Hurting SEO

Novus

Feb 52 min read

Person in green shirt holding eyeshadow palette, filming a makeup tutorial with cosmetics on table; vibrant lipsticks and brushes visible.

Person in green shirt holding eyeshadow palette, filming a makeup tutorial with cosmetics on table; vibrant lipsticks and brushes visible.

Why Video Production Now Plays a Bigger Role in SEO and AEO Than Ever Before

Paul Francis

Feb 33 min read

Some manipulating a video camera

Some manipulating a video camera

What Makes a Marketing Video Actually Work

Novus

Jan 151 min read

Close-up of a video camera's screen showing a presentation in a dimly lit room, with visible settings and control buttons on the camera.

Close-up of a video camera's screen showing a presentation in a dimly lit room, with visible settings and control buttons on the camera.

Why January Is One of the Best Months to Plan Video Content

Novus

Jan 92 min read

Two futuristic beings converse in a space-themed room. One, in a high-tech suit, faces an alien holding a glowing device, with a spaceship view.

Two futuristic beings converse in a space-themed room. One, in a high-tech suit, faces an alien holding a glowing device, with a spaceship view.

What Is “Netflix Lighting” and Why It Has Become the Gold Standard for Video

Novus

Dec 15, 20254 min read

Red briefcase with scratches sits among scattered newspapers titled "UK Budget," on a beige background. Papers appear in motion.

Red briefcase with scratches sits among scattered newspapers titled "UK Budget," on a beige background. Papers appear in motion.

How the New UK Budget Could Affect Business Marketing and Advertising Spend in 2025

Novus

Nov 28, 20253 min read

A mummy-skeleton hybrid sits at a desk holding its head in frustration, looking at a computer, in a bright office.

A mummy-skeleton hybrid sits at a desk holding its head in frustration, looking at a computer, in a bright office.

5 Frightening Marketing Mistakes Businesses Still Make (and How to Avoid Them)

Novus

Oct 20, 20252 min read

Man editing video on a computer with headphones in a bright office. Sticky notes on the wall, plants on the desk, and cityscape view.

Man editing video on a computer with headphones in a bright office. Sticky notes on the wall, plants on the desk, and cityscape view.

Why Video is Now Essential for SEO and AEO in 2025

Novus

Oct 2, 20252 min read

Close-up of a video editing timeline on a computer screen, showing colorful tracks and thumbnails. Timecodes are visible.

Close-up of a video editing timeline on a computer screen, showing colorful tracks and thumbnails. Timecodes are visible.

The Essentials of Professional Video Production

Novus

Sep 15, 20254 min read

Mastering Professional Video Production

Mastering Professional Video Production

Mastering Professional Video Production

Paul Francis

Sep 8, 20254 min read

Man eating Spagetti made with Velo 3 AI

Man eating Spagetti made with Velo 3 AI

Exploring the Future of Video – Veo 3 Comes to Leonardo AI

Novus

Jun 10, 20252 min read

Why Local SEO Matters More Than Ever for Brick-and-Mortar Businesses

Why Local SEO Matters More Than Ever for Brick-and-Mortar Businesses

Why Local SEO Matters More Than Ever for Brick-and-Mortar Businesses

Novus

Sep 25, 20244 min read

The Importance of Aesthetics in Video and Podcast Production

The Importance of Aesthetics in Video and Podcast Production

The Importance of Aesthetics in Video and Podcast Production

Paul Francis

Sep 11, 20243 min read

Unlocking Social Media Success: Tools and Tips for Marketers

Unlocking Social Media Success: Tools and Tips for Marketers

Unlocking Social Media Success: Tools and Tips for Marketers

Paul Francis

May 1, 20242 min read

Unlocking Success: A Casual Guide to Small Business Marketing with Novus Marketing Solutions

Unlocking Success: A Casual Guide to Small Business Marketing with Novus Marketing Solutions

Unlocking Success: A Casual Guide to Small Business Marketing with Novus Marketing Solutions

Novus

Mar 11, 20242 min read

BSC Expo Unwrapped: A Cinematographer's Perspective with Novus Marketing

BSC Expo Unwrapped: A Cinematographer's Perspective with Novus Marketing

BSC Expo Unwrapped: A Cinematographer's Perspective with Novus Marketing

Novus

Feb 23, 20242 min read

TikTok: A Business Game Changer

TikTok: A Business Game Changer

TikTok: A Business Game Changer

Novus

Nov 8, 20232 min read

We want to see podcasters, not just hear them!

We want to see podcasters, not just hear them!

We want to see podcasters, not just hear them!

Novus

Jul 26, 20233 min read

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