Museum Marketing

Whatever your Museum Marketing needs Novus has the solution.

Novus’s range of marketing services are designed to significantly increase a museum’s visibility and footfall. Whether you require a simple consultation and one-off service, or more in-depth, ongoing support, we will tailor our help to suit your needs.

 

Find out more about the services we offer below or download our brochure. Alternatively, contact our team today

Register and Download our brochure and explore all the different ways we’re able to help you.

Download our Brochure Here

Novus’s range of marketing services are designed to significantly increase a museum’s visibility and footfall. Whether you require a simple consultation and one-off service, or more in-depth, ongoing support, we will tailor our help to suit your needs.

 

Find out more about the services we offer below or download our brochure. Alternatively, contact our team today

Museum Marketing Consultation

A speciality of ours is being able to see all aspects of an organisation or business through visitors’/clients’ eyes. Ideas and suggestions to boost interest in the museum, as well as a plan to attract more people, will be explored in a Novus consultation sessions. Sessions can be held on a one-off basis, or as regular, ongoing marketing support, as required. We will look at the methods you currently use to market to the general public and commercial clients, and evaluate what can be built on and what should be introduced, going forward.

Marketing training for Museums

Novus is the preferred trainer for a number of local bodies and organisations. Our award-winning programmes will give museum staff and your volunteers the necessary skills to market the museum more effectively. For staff already involved with promoting the venue, we can ensure they’re up-to-date on all new developments within the digital marketing world. 

 

With AIMS backing, we can run full-day marketing masterclasses in a location of your choice. Typical content could include: understanding your visitors and how to target them, and how to use Facebook to effectively promote your museum. 

Video Creation

Video is more important than ever in this digital age, to bring new exhibitions to people’s attention, to advertise events, or to boost the overall visibility of the museum. We can produce a beautiful and compelling presentational video, or a series of videos to highlight various collections, as well as detail what might be going on behind the scenes.

Museum Photography for Social Media

There are so many opportunities inside (and outside) museums to create content that’s perfect for social media. It’s important to have a bank of high-quality images to show potential visitors what the museum has to offer; our photographer can collect all the pictures you’ll need for your social media platforms and marketing literature.

Management of your Social Media

Whilst social media is a wonderfully simple tool to use, it can be time consuming. And, without the proper training, the effort your staff puts into your social feeds may be hit and miss; their time would no doubt be better spent elsewhere. 

 

We can provide social media content for your museum as often as you need it (we typically recommend one post per day). We will produce content that’s tailored to your desired outcome and created just for the museum. We can also generate effective, bespoke advertisements to boost the museum’s credibility and its visibility on the platform. 

Website

Everyone needs a website. It’s an essential centrepiece to your marketing; where the majority of your social links will lead, and often the first experience your visitors will have of you. However, the cost of a good website from other agencies often exceeds museums’ budgets.

 

Wix offers the perfect solution. Wix websites are the most user-friendly platform upon which to create a website. Not only can someone who has no knowledge of coding use the platform with very little training, changes are very simple to make. Once the design is complete, museum staff can take full ownership of the site without having to rely on our team. We can even provide training for those who have never used Wix.

Museum Event Marketing

Museums are unique venues and, consequently, great places for businesses and individuals to hold their events. Whether a celebration, an award ceremony, a business networking meeting or other event, we can help you raise the profile of the occasion and attract people to buy tickets/attend.

 

PR for Museums

Novus can create a plethora of promotional content for your museum. From press releases to eshots, newsletters to blogs, Novus will aim to secure column inches, new audiences and greater notoriety for your venue.

E-Magazines

Enjoy all the benefits that come from exposure in a magazine but at a fraction of the price. With no printing or postage costs, an e-magazine is a great way to engage your members. You can upload your e-magazine to your website and/or send it electronically to your mailing list.

Brochure design and leaflet creation

Novus can help museums increase their visual appeal. We can create a new logo for your marketing materials and social media platforms that will make the museum instantly recognisable. 

You can instruct our graphic design team on a pay-as-you-go contract basis; the museum will effectively have access to its own design department as and when it’s needed. 

If your museum has a cafe, let us design a beautiful menu that enhances your brand. We can also conceive flyers, brochures and leaflets that will help your museum stand out in a very crowded market. And, when you have an event on the horizon, our team will create something memorable for you

Let Novus Marketing Solutions grow your social media presence.

Novus Marketing Solutions

Kelham Street

Doncaster

DN1 3RA

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